Joeri has a proven track record in building regional sales organizations. Joeri launched ammado, a global Software as a Service company in Asia and served as its managing director for 3 years where he was responsible for closing deals with global brands such as Aviva, Coca Cola and Diageo. Prior to ammado Joeri was head of business development Asia Pacific for RBS Worldpay, the global leader in online payments. Joeri also served as Director Asia Pacific for the Red Herring, leading technology magazine and launched its conference business in Korea and China. Joeri has worked on business development projects related to (mobile) technology and media as well as new marketing technologies in Singapore, the Philippines and Malaysia.
Joeri holds a BA with honors from Haarlem Business School, Netherlands and Yonsei University, Korea and an Executive MBA from NUS/UCLA Business School.